Here are some of my past projects and employers.
A lot of my work has been, and still is, confidential and under NDA
so unfortunately I cannot share images of all projects.
UX/UI Design Manager
Lead UX Designer
HMI Design & Human Factors Specialist
Lead UX Designer
Senior UX Designer
UX Design & Research Consultant
Product Designer
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Managing design and delivery of all UX aspects of the next
generation infotainment system for all upcoming Aston Martin
cars launching from 2023 and beyond
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Responsible for Connected Car app user experience for both iOS
and Android platform
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Usability testing in various contexts e.g. online, static
environment, driving simulator study, expert analysis &
customer clinics in various countries
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Managing and developing the UX Design team and every
individuals’ development
- Managing budgets, recruitment and partner agencies
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Presenting regularly to senior executives including the CEO
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Working collaboratively with cross functional teams,
departments and multiple external suppliers
- Develop the HMI design vision for the first Dyson Car
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Define and deliver the entire user experience and all user
interaction touch points
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Conduct design reviews with Sir James Dyson, design director,
creative director, other senior management and stakeholders
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Build and structure brand new team from outset of project
- Lead UX & UI team of senior and junior designers
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Mentor and coach my team to deliver in a high pressure
creative environment based on project gateways
- Run agile methodology using scrum framework
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Defining design processes, tools to be used, deliverables etc.
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Work cross-functionally with teams ranging from HMI
engineering, electronics and connectivity, to legals, IP and
creative branding
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Lead HMI Design and Human Factors activities for multiple,
simultaneous future mobility and user interaction projects
targeted for post-2021 delivery
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Ideate and design HMI for interior of Level 5 (full autonomy)
autonomous vehicle focusing on passenger trust and comfort
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User experience design for smart-surface technology project
for 20MY vehicles
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Worked cross functionally with Advanced design studio, HMI
attribute, VET, IP etc.
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Lead UX & UI Design, Information Architecture, Component
Design and Usability Testing for cross platform B2B
application (Web, iOS and Android)
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Work with development team to find balance between optimal
user design and speed of development and release to deliver
fast-to-market product
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Work with test team to resolve issues and offer improvements
through design
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Share design input and vision for upcoming experience and
feature improvements in daily stand-up sessions
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Write proposals to support, pitch and tender for new business
- Worked along with agile software development team
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HMI design and specification development for premium
infotainment platform InControl Touch Pro deployed in all
carlines. Also lead large off-shore design team in India -
Jaguar Land Rover
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Smart TV application UX & UI design using limited input from
TV remote control - LinkedIn, Trade Me etc. - Panasonic Viera
TV
- Web gaming application UX design - Mafia Wars for Zynga
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Traveller’s digital touch point kiosk design and UX - Mumbai
Airport
- Diabetes Type II product research - Johnson & Johnson
- Audio product ideas for Indian market - Panasonic
- iOS web and phone app UX/UI Design - Eros International
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Printer Information Architecture (IA) & HMI design HP
Officejet Pro 8600 (still in production in 2019) -
Hewlett-Packard
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Usability Testing, Moderating and Design Research on Printer
needs & usage for Small & Medium Indian Businesses -
Hewlett-Packard
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Content creation for Star TV based on STEEPLED research
technique - IMRB International
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Ethnographic study for cuisines, eating patterns and people
behaviour concerning Indian fast food and their packaging -
Studio ABD
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Product and visual design for touch screen watch device to
control 3D VR Glasses - Independent client
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Interior design of sports lounge bar, shopping stores and
residences across Bangalore & Kerala in India
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Packaging concept design for Cerelac baby cereals - Nestle
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Created various cultural probes and design concepts for the
Watercasting project - The Centre of Study of Science &
Technology & Policy (CSTEP)